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Stepping Stone San Diego is a nonprofit alcohol and drug recovery agency that is well-known and trusted by the LGBTQ recovery community. In addition to a commitment to diversity and inclusion, Stepping Stone offers a safe and healing environment and effective services that are cutting-edge, integrated and progressive.

Visit Project
Stepping Stone of San Diego

The Board of Directors felt the website basically needed a facelift. Stepping Stone's stellar reputation in the recovery community resulted in growth that exceeded the capabilities of their current site. With new programs and more events, they needed the ability to showcase and promote their services and fundraising activities, as well as add video and blog content.

Keeping in step

After an in-depth discovery session with stakeholders, we provided a full brand refresh and website redesign. Mobile responsiveness was of paramount importance for our rebuild. We provided a content sharing framework that allows them to present not only information on services and events, but compelling personal stories highlighting the struggles and successes of their program graduates.

In rebranding Stepping Stone, we were aware that their image should be one of authority, but also youthful and modern. Clean design elements and typography were used to make their look polished and professional. Image saturation, custom graphic designs and color choice were instrumental in creating the contemporary, sophisticated feel and vibe.

No stone unturned